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Fremantle's Head of Global Entertainment Production, Chris O'Dell, attributed the show's success to its simple, "antidote to everyday life" nature. He noted that slapstick humor never truly goes out of vogue, and that Freeze is ultimately "just a very funny show" filled with great visual moments that can fill any programming slot. By mid-2024, the format had already proven its ability to travel and is being marketed to broadcasters worldwide as the next big global entertainment format.
The concept's universal appeal was proven almost immediately. Within just five weeks of Fremantle acquiring the rights, Portuguese network TVI had secured a deal for a local adaptation, titled Congela . The show became an instant hit in Portugal, marking TVI's best entertainment launch in 18 months. It ranked as the country's number one non-sports show on a Saturday dominated by international football and exceeded the network's target audience share by 57%. The success was so pronounced that the network has since ordered two more seasons, for a total of three in less than six months. free freeze 24 04 19 barbie rous dreamcatcher xxx 48
The Still Frame