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On-demand platforms have decoupled video and audio entertainment from physical location and rigid time constraints. Binge-watching has replaced weekly television appointment viewing as the standard consumption habit. User-Generated Content

Behind every "Up Next" recommendation is a machine learning model that knows you better than your spouse does. The algorithms of Spotify (Discover Weekly), Netflix (Top 10), and TikTok (For You Page) have become the new gatekeepers, replacing radio DJs, MTV VJs, and newspaper critics.