Let’s talk about the social pressure. In many cultures, there’s this unspoken rule: Men should chase the most physically attractive woman. Women should maintain a perfect image.

The media and fashion industries have long been criticized for promoting unrealistic beauty standards. However, there's a growing trend towards more diversity and inclusivity, with more brands and media outlets celebrating different body types, ages, ethnicities, and abilities. This shift is crucial in helping to break down harmful stereotypes and promote a more inclusive definition of beauty.

In a local context, public perception of physical expression often clashes with traditional or conservative values. Couples navigating these topics often face a balancing act between modern self-expression and social/familial expectations. Respect and mutual understanding become crucial when one partner’s public persona (such as being a fitness influencer) becomes a topic of social discussion.

The result? A generation of men suffering from what psychologists call "heightened aesthetic expectations" and a generation of women experiencing "body dysmorphia by proxy." The awek body mantap becomes a digital ghost that haunts every real-world relationship.